Both Choose Ultralight Tubeless Ready Technology for Victory

Beijing, China - August 27, 2008 - - Orbea Team riders Julien Absalon and Jean-Christophe Peraud both chose Hutchinson Piranha 2.0 Tubeless Ready tires to launch their attack on the World’s best mountain bike racers on the dry, hardpacked and technical course at the third-ever Olympic MTB races at Laoshan, Beijing, China last weekend.

ABSALON SECURES SECOND OLYMPIC GOLD
The tension was visible on the start line. Riders knew that a good start would be essential on the narrow and selective course. From the beginning, Julien and JC positioned themselves in the lead group and paid close attention to their competitors. Absalon launched his first attack early in the second lap to break-up the front group, then relaunched again in the middle of the second lap which formed a group of four, containing two Swiss riders and Peraud. Jean-Christophe set-up his attack at the end of the second lap and settled into his position.

After eight laps of effort, at about eighteen kilometers an hour average, the Hutchinson riders finished one-two on a course that had evolved from way-too-easy at test races earlier in the year, to one of the most technical courses in Elite racing history.

PIRANHA ULTRALIGHT SEMI-SLICK
Both riders chose the Hutchinson Piranha 26 X 2.0 Tubeless Ready tires (at 480 grams) with Fast’Air latex sealant. The Piranha Tubeless Ready tire is the lightest tire of the Hutchinson MTB performance range. The system merges the advantages of tubed tires (extreme lightness) with the enormous advantages of Tubeless (comfort, performance and grip).

TUBELESS READY
Piranha Tubeless Ready tires can be mounted Tubeless using a Hutchinson Fast’Air inflator, or with an inner tube if necessary. It’s a terrain specific high-performance tire that was obviously the best choice for the Olympic course.

About Hutchinson
Hiram Hutchinson, an American expatriate, founded Hutchinson in France in 1853 and began producing bicycle tires in 1890. Starting with the first of Louison Bobet’s three Tour de France victories in 1951, legends from Jacques Anquetil to Anne-Caroline Chausson, Nicolas Vouilloz, the Seven-Time Tour de France winning Postal/Discovery Team and current Olympic and multi-time World Champion Julien Absalon have proven the superiority of Hutchinson tire technology.

Hutchinson Pneus http://www.hutchinson-pneus.com/en/

About CFE PR+
Industry leaders including Shimano, RockShox, Giant, Ergon, adidas eyewear, Red Bull, Nike Cycling, GU, Brave Soldier and more have utilized Steve Boehmke’s proven Public Relations, Marketing, Copywriting, Business and Product Development skills to take their businesses to new levels of success.

Make it a great day.

Website: http://www.cfeprplus.com

Absalon is the man.

On August 24, hundreds of singlespeeders gathered in Napa, CA to race. World class riders , cross-dressers, slackers gathered from around the world not only to race but to live and experience bike culture. Like singlespeeding, the SSWC captures the essence of cycling where riders display their passion for pedaling and for life.

There was indeed a race and the winners were:

Mens Category - Carl Decker

Womens Category - Rachel Lloyd.

Full results are coming soon. Enjoy the photos by Forrest Arakawa

The organizer, Curtis Inglis of Retrotec Bicycles displays his best angle.

Barry Wicks was in full flight in this yellow outfit.

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Marilyn Price’s vision and commitment honored
For Immediate Release

SAN RAFAEL, Calif. - Aug. 27, 2008 - Trips for Kid’s (TFK) founding director, Marilyn Price, recently received the widely-recognized Jefferson Award for community service for 21 years as the driving force behind the organization.

On the local level, the Jefferson Award spotlights ordinary people who do extraordinary things without expectation of recognition or reward. TFK is a non-profit organization that provides mountain bike outings and environmental education for kids who would not otherwise be exposed to such activities. The organization teaches lessons in personal responsibility, achievement and environmental awareness through the simple act of having fun.

Through Price’s tireless stewardship, TFK has grown from her original idea in 1988 to a 64-chapter international organization which has served tens of thousands of disadvantaged, young people in the inner-cities. Most participate in mountain bikes rides in nearby parks and wild lands, while others learn bike repair and maintenance through earn-a-bike programs. Hundreds of adult volunteers say they receive as much from TFK experiences as the kids do. The San Francisco Chronicle and the local CBS affiliate station KPIX featured stories about Marilyn’s initial vision for TFK and her long-term dedication to its expansion and its mission.

More information about TFK and its mission can be found at www.tripsforkids.org. More information about the Jefferson Awards, administered by the American Institute for Public Service, a national foundation that honors community service, may be found at its web site www.jeffersonawards.org.

About the Jefferson Awards
In 1972, Jacqueline Kennedy Onassis, U.S. Senator Robert Taft, Jr. and Sam Beard founded the American Institute for Public Service, a 501c3 public foundation, to establish a Nobel Prize for public and community service - The Jefferson Awards. The awards are presented on two levels: national and local. National award recipients represent a “Who’s Who” of outstanding Americans.

About Trips for Kids
Founded in 1988, Trips For Kids is a national 501(c)3 non-profit program that provides the materials, moral support, and inspiration that an individual or group needs to help disadvantaged kids discover the joy of mountain biking. With 60-plus chapters operating in the United States and Canada, Trips For Kids opens the world of cycling to at-risk youth through mountain bike rides and Earn-A-Bike programs. For more information, please visit www.tripforkids.org.

# # #

source: Maura Lansford, for
Trips for Kids

Red Bull Fires Up the First-ever Endurance Downhill Mountain Bike Event at Angel Fire, NM

ANGEL FIRE, New Mexico (Friday, August 22, 2008) - Angel Fire Resort, together with Red Bull and Bigfoot Productions, today officially announced the first-of-its-kind 12-hour, endurance downhill mountain bike competition. The event will be held on Saturday, September 20, 2008, at Angel Fire Resort in northern New Mexico. Branded “The Burner,” the competition will be open to any and all sport, expert and pro-class mountain bike riders, both men and women. Categories will include solo, duo and team entries. Over $5,000 in cash plus prizes will be distributed to first to third place riders in each category & class. First place winners in men and women’s pro class solo category will also receive VIP trips to a premiere Red Bull event in the United States.

“Red Bull has a reputation for pitting the world’s best action sports athletes against the most wicked terrain to create competitions that bring out the ultimate in human endurance, strength and tenacity,” said Michael McCormack, race director at Bigfoot Productions “The ‘Burner will an event that lives up to that tradition. Angel Fire’s trails are among the fastest and most technically challenging in North America, a fact the top riders in the world can testify to after the UCI World Cup held here in 2005. This will be an extreme challenge to find out who’s the toughest.”

The Red Bull Burner will start at 9:00am and finish in the dark at 9:00pm. Winners will be determined by total number of laps in the twelve hour period. Riding after dark will require the use of approved front mounted bike lights. Three of Angel Fire’s top bike park downhill trails will be utilized simultaneously for the event. At one end of the spectrum is a fast, World Cup-calibre race course, in between a challenging “all-arounder” and at the other end a slower, flowy “recovery trail.” All three trails will finish at the Chile Express chairlift for uphill access back to the start of the courses. The event commencement will be a mass start staggered by rider class-level.

“Angel Fire has hosted plenty of high-profile mountain bike events in the past few years, including the UCI World Cup, Collegiate Nationals, US Nationals and Mountain States Cup events,” said David Dekema, director of marketing for Angel Fire Resort. “But we’ve never hosted an evening gravity event or endurance downhill. It’s definitely going to be an amazing scene to watch. We hope to mark this event as a do-not-miss end-of-season DH mountain bike tradition for years to come, much like the 24 Hours of Moab has become on the endurance side.”

Festivities surrounding the event will include barbecue vendors combined with beer sampling from the top brewers throughout the Four Corners area, including SKA Brewery, Steamworks Brewing Company and the Santa Fe Brewing Company. In addition, there will be live entertainment, and mountain gear/bike-related retail. Immediately following The Burner will be an end-of-season party, dubbed “The Afterburner,” featuring live music from the band Iocane out of Moab, Utah and raffle prizes.

Official sponsors of this event include Commencal/ BTI, Yeti Cycles, Chile Pepper Bike Shop, Shimano, Santa Cruz, Fox Racing, Twin Tip Nation and JET Lites.

For additional rider and team registration information, including fees and lodging availability, please visit www.angelfireburner.com or Angel Fire Resort’s website at www.angelfireresort.com

August 27, 2008 (Vernon, New Jersey) – Freelap USA is proud to announce that current U.S. National Downhill Champion, Geritt Beytagh, has signed-on to represent the Freelap USA product line as a featured athlete.

“I have been using the Freelap Timing System since May and in addition to being fun to use, it has aided my training sessions tremendously”, said Geritt Beytagh. “I have discovered some unique concepts using Freelap that have really helped my racing.” In addition to capturing the U.S. National Downhill Championship, Geritt has been a force to be reckoned with in 2008 claiming top podium finishes up-and-down the east coast.

“We are excited to have an athlete of Geritt Beytagh’s caliber join the Freelap USA Team and serve as an ambassador for our products,” said Shawn Orecchio of Freelap USA. “Due to his dedication and tremendous work ethic, Geritt is leading the contingent of up-and-coming American mountain bike racers. We look forward to working with Geritt to help create awareness for this valuable training tool.”

Freelap USA offers portable, accurate and affordable timing products designed specifically to improve athlete training sessions in timed-discipline sports. In addition, Freelap provides unique timing solutions for mountain bike parks, BMX, Motocross and Cycling tracks, Alpine skiing and snowboarding, among many others.

For more information about Freelap Personal Timing Solutions, including online sales, please visit www.freelap-usa.com. Train Smarter. Race Faster.

# # #

source: Shawn Orecchio // Freelap USA

For Immediate Release
August 27,2008

Vancouver B.C. - Rocky Mountain Bicycles donated a custom painted pink road bike to raise money for the Canadian Breast Cancer Foundation. Cyclist Lance Armstrong made his fifth appearance in the Calgary area on Friday along with Alison Sydor and the very special carbon fibre 2009 Rocky Mountain Solo RSL90.

Their efforts were well rewarded as the custom pink Rocky Mountain road bike raised a whopping $35000 at auction.

Alison Sydor came to the Rocky Mountain Team with the idea a few months ago, and thanks to the help of Patrick Leclerc and the graphics department her idea came to fruition.

Alison’s former coach and mentor Karen Strong celebrated a year of being cancer-free by cycling with four of her protégés. Karen rode with four “girls” she once coached - Alison Sydor, Kelly Anne Erdman, Maria Hawkins and Sara Neil - all of whom have rallied around her since she was diagnosed with Stage III breast cancer in June 2007

“It’s not often in your life that you will meet someone who will do everything to help you do your best,” says Sydor, who is originally from Alberta but now lives in Vancouver.

Rocky Mountain Bicycles would like to congratulate everyone involved in the event.

For more information: www.bikes.com

source: Andreas Hestler

Montreal, August 27, 2008 -

Dorel Industries Inc. (TSX: DII.A, DII.B) today announced that Jeff Frehner, President and CEO of the Cannondale Sports Group (CSG) has decided to leave the Company for family reasons. CSG, dedicated to serving the independent bicycle dealers channel, is one of two divisions of Dorel’s Recreational/Leisure segment. Robert P. Baird, Jr., President of the segment, will oversee operations at CSG until a replacement is named.

“We are sorry to see Jeff leave. As the former President of Madison, Wisconsin based Pacific Cycle, Jeff and his family have developed strong roots in that community. He has found it difficult to accommodate an extensive business travel
schedule and the need to be physically present in Bethel, Connecticut, headquarters of the Cannondale Sports Group,” explained Mr. Baird.

“There is an excellent, highly energized senior management team in place at CSG. Business at the division has never been better. We have a clear plan, and are committed to being the partner of choice for the independent bike dealer,” he
concluded.

Profile

Dorel Industries Inc. (TSX: DII.B, DII.A) is a world class juvenile products and bicycle company. Established in 1962, Dorel creates style and excitement in equal measure to safety, quality and value. The Company’s lifestyle leadership position is pronounced in both its Juvenile and bicycle categories with an array of trend-setting products. In the Juvenile segment, Dorel’s powerfully branded products such as Quinny, Maxi-Cosi, Safety 1st and Bébé Confort have shown the way to safety, originality and fashion. Similarly, its highly popular brands such as Cannondale, Schwinn, GT, Mongoose and Sugoi have made Dorel a principal player with both independent bicycle dealers and mass merchants. Dorel’s Home Furnishings segment markets a wide assortment of furniture products, both domestically produced and imported. The Company exerts relentless innovation and marketing flair across all of its divisions. Dorel is a $2 billion company with forty-six hundred employees, facilities in seventeen countries, and sales worldwide.

US operations include Dorel Juvenile Group USA; the Cannondale Sports Group; Pacific Cycle; Ameriwood Industries which produces ready-to-assemble furniture; Altra Furniture; and Cosco Home & Office. In Canada, Dorel operates Dorel Distribution Canada, Dorel Home Products and Sugoi. Abroad, operations include Dorel Europe and IGC in Australia, a manufacturer and distributor of juvenile products. Dorel Asia sources and imports home furnishings products. Dorel China
has eight offices which oversee the sourcing, engineering and logistics of the Company’s Asian supplier chain.

source: Michael De Leon | PR & Advocacy Manager
Cannondale, GT, Schwinn & Mongoose

Three Day Trips in the Chilcotins - Aug 2 - 4 2008

Photos by Sharon Bader, Lee Lau or Chris Kelly. Words by Sharon Bader. All Rights Reserved

Park here to access Taylor Cabin

Read the rest of this entry »

Mark Weir, Rachel Lloyd, Jason Moeschler. These WTB-riders aren’t single speeders. They don’t even own single speeds. But when the Single Speed World Championships came to Napa, California—Team WTB’s home turf—Weir, Moeschler and Lloyd converted their everyday bikes into one speeds and set their sights on winning.

When the dust settled, the WTB team achieved nearly all of its goals. WTB/Proman rider Rachel Lloyd destroyed the women’s field, easily taking the win. Weir crossed the line seconds after WTB-sponsored team Giant rider Carl Decker. Moeschler placed fifth.

More than 400 racers descended on Napa’s Skyline Park for the event. The race started with a lemans-style run to the bikes and three laps on a rugged course that included steep climbs and steeper descents. Crazy costumes, wild antics and immense heckling were ever present. Both Lloyd and Decker both won SSWC tattoos. Weir and Moeschler stood out as much as riders clad in elaborate costumes, as both riders chose to ride “all mountain” suspension bikes for the occasion. Weir rode a six-inch travel Santa Cruz Nomad and Moeschler raced a Blur LT.

For more information and more photos, see www.WTB.com.

source: Dain Zaffke

The human-powered two-wheelin’ festival”

WHO: Access4Bikes (A4B), Marin County Bicycle Coalition (MCBC) and the Fairfax Chamber of Commerce presents …

WHAT: Biketoberfest 2008

A celebration of the bicycle, Biketoberfest 2008 is an event for all cyclists of all ages, combined with a brewfest of over a dozen handcrafted beers from premier Northern California brewers.

Biketoberfest 2008 features a market expo with bike builders, manufactures, merchants, bicycle teams, clubs and land management and environmental representatives.

Biketoberfest 2008 activities include guided group road and mountain bike rides finishing at the festival; a vintage bicycle exhibit; bike swap; and events for kids. Plus - live music, great food and organically grown produce from Northern California.

WHEN: 11 a.m. to 6 p.m. Saturday, October 18, 2008

LOCATION: FairAnselm Plaza Parking lots
765 Center Blvd (next to Iron Springs Pub), downtown Fairfax

COST: Free - $20 per person for beer tasting

WEB SITE: www.access4bikes.com

Proceeds from Biketoberfest 2008 benefit bicycle advocacy
in Marin County, the Bay Area’s premier cycling destination.

· Access4Bikes P.O. Box 526 Pt. Reyes Station, CA 94956 · www.access4bikes.com

source: Tom Boss