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Congrats to Leandro Parada - Winner of the “Dig Out Your Old Diamondback” Contest!

Congrats to Leandro Parada of Orange, CA! Leandro is the Grand Prize Winner of the “Dig Out Your Old Diamondback” Contest! ( http://www.mtbr.com/diamondbackcontestcrx.aspx ) Leandro’s entry was chosen from over 100 entries in the contest. He got the trivia question ( “What was the name and type of wheels spec’d on the 1987 Diamond Back Strike Zone?” )correct (the answer was: DB Zytel Nylon Mag Wheels).

Below is his winning write-up and photos:

Congrats Leandro! Be sure to send us pix of you riding your NEW 2010 Diamondback Mission 2!

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“I grew up in Colombia, (South America) my dad and his love for bikes, was something that would reflect later on us.I remember, when about to turn 13 years old, my God Mother, who resided here in the states, asked what I would like for my 13th birthday. I did not hesitate to ask for one of my dream bikes, a DB viper, I did not care for the color; I just wanted a DB viper.

Soon, my birthday came. On my way back from school that day, I came to find a big brown box, sitting in front of my room. I rushed to open the box, I could not wait, I wanted the box to disintegrate and reveal its contents. As I removed, cut tape, and removed staples from the box. Anxiety, emotion, and a great joy emerged from my chest, as a volcano that has been waiting to erupt for thousands of years.

I finally opened the box and pulled out what I called art, one of the many wonders in my history of the world, it was a DB Viper, shiny and new, and it all was mine.

I had only seen this bike in magazines that would come from the States whenever a relative would come by to visit. Seeing and holding this bike on my very own hands, was a joy I could only compare to the birth of my daughter. Of course, my daughter means much more, but at 13 years of age, this was the, most important day I had ever lived. There was nothing more important; nothing mattered more than looking at my bike.

The day I got the bike, I took it out on the street for a spin around town to show off to all my friends. Then, I took it to a small park on the other side of town, just to get some dirt on it. The very moment I came home, I grabbed a towel, some water and started wiping my baby, until it was clean and shiny again. For the first 2 weeks, the bike sleep in the room I shared with my sister. Until one day, my sis got fed up, and had me take the bike just out the door.

With this bike, I crashed against 2 taxis in my home town. In one of the accidents, I got a concussion, and some stitches on my head, not to count the number of times I fell trying to jump over sidewalks, and cheap built ramps.

2 years went by, I moved to the States (The US), and the first thing that got packed was my bike. One year went by living at my grandma’s house. One Saturday afternoon I came home to find out my grandma, who knew nothing about bikes, had sold my bike at a garage sale, she had sold my bike for $25. Sure, the bike was a little bit used up; it did not look new anymore, but it could still ride. I loved that bike so much because it took all the punishment I gave it. Sure, the wheels were crooked, it did look bit beat up, but, it could still ride. I guess I will never recover from losing my bike in such way. She was something I had cherished for so long. I will never forget that bike, it is like true love that comes and leaves and you still wonder: What if I still had it?”

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(Leandro at 12, right before he got his DB Viper)

(his Viper)

(Leandro’s father and Leandro cruising down by the beach)

(night riding with friends, soon to be done on his New Diamondback Mission 2!)


Diamondback Releases Limited Edition Scapegoat to the Wild

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KENT, WA - Diamondback announced today the release of a new aggressive all-mountain / park bike called the Scapegoat. The Scapegoat was initially a concept bike the company developed to show another use for their Knuckle Box suspension design and displayed at the Interbike show last year. Interest in the bike lead to the company producing it, but in a very limited quantity. There were only 20 produced for the entire continental U.S.

Diamondback Marketing Coordinator Trevor Knesal stated, “The Scapegoat is an all-mountain / park rider’s dream bike built up using a frame that is essentially a Diamondback Mission, but with a 1.5” head tube, a more robust down tube, an ISCG mount, and another mount on the seat tube for a floating disc brake system”. It is clear that the company spared no expense developing this bike.

More information on the Scapegoat project can be found at www.diamondback.com

Diamondback is one of the world’s leading suppliers of authentic BMX, mountain, comfort, cross, cruiser, road and juvenile bicycles and has been since it was established in 1978. For more information or to find a local Diamondback dealer, visit www.diamondback.com

source: Trevor Knesal

 

 


Diamondback Announces New Website and Extension of Mission / Sortie Test Ride Promotion

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KENT, WA - Diamondback announced the launch of a brand new website today. The new site is now live and can be found at the former home of its predecessor at diamondback.com . “We are thrilled with the new site and we look forward to making great use of it” stated Diamondback Marketing Coordinator Trevor Knesal. “The site will prove to be not only an online catalog of our products, but also a place where visitors can learn about the company and be kept informed on things we’re up to as they happen”.

The site is the result of a complete redesign. The most significant change is the addition of a new blog where visitors can be kept informed on everything from new products being developed and promotions to posts from Diamondback employees. Knesal went on to say “We set out to create a site that not only shows off our products, but also reveals more personality and culture, and I think we pulled it off”.

Visitors can also view current product reviews, see the company’s latest ads, use an upgraded dealer locator, download catalogs, owner’s manuals and wallpaper images and much more.

The first things visitors will notice on the new Diamondback site are the words “FREE STUFF”. The company also announced today that it had extended its Mission / Sortie Test Ride Promotion that originally took place on the 15th at authorized Test Centers. The promotion will continue on while supplies of the “FREE STUFF” last. Those interested in test riding a Diamondback Mission or Sortie bicycle and receiving “FREE STUFF” are encouraged to do so at their earliest convenience.

Diamondback is one of the world’s leading suppliers of authentic BMX, mountain, comfort, cross, cruiser, road and juvenile bicycles and has been since it was established in 1978. For more information or to find a local Diamondback dealer, visit www.diamondback.com

source: Trevor Knesal


Diamondback, Bike, and Dirt Rag Team Up to Give Away Free Stuff and Put on Test Ride Event

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KENT, WA - Diamondback, Bike, and Dirt Rag Magazines have teamed up to provide shoppers with lots of free stuff as well as an opportunity to test ride a Diamondback Mission or Sortie bicycle. The Mission / Sortie Test Ride Event will take place at authorized Test Ride Centers on Saturday, March 15th. The first 10 individuals to test ride a Mission or Sortie at the event will be given a FREE Bike Magazine / Diamondback Mission or Dirt Rag Magazine / Diamondback Sortie T-shirt, a FREE Avenir Trail Tech-10 multi-tool, and a FREE 6-month subscription to Bike or Dirt Rag Magazine.

Those who are fortunate enough to purchase a Mission or Sortie at the event will be showered with another selection of FREE goodies. Those individuals will also take home a FREE Avenir Big Mouth seat bag, a FREE Avenir frame pump, a FREE pair of Avenir Tokul gloves, a FREE Avenir Flashpoint tail light, a FREE set of Avenir tire levers, and a FREE Avenir Trail Tech 10 folding tool. There are no strings attached, but this is a one time only event.

The Bike Magazine / Diamondback Mission T-shirt can be seen at www.bikemag.com, the Dirt Rag Magazine / Diamondback Sortie T-shirt can be seen at www.dirtrag.com. The list of authorized Mission Test Ride Centers can be found on Diamondback’s site at www.diamondback.com/home.asp .

Good luck, have fun, and remember; this is a one-time / one–day event only.

Diamondback is one of the world’s leading suppliers of authentic BMX, mountain, comfort, cross, cruiser, road and juvenile bicycles and has been since it was established in 1978. For more information or to find a local Diamondback dealer, visit www.diamondback.com

source: Trevor Knesal

 




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