For Immediate Release:

East Coast Cycle Supply (ECCS), a global bicycle importer announces today its partnership with Mountain Cycle, the highly respected mountain bike specialist. ECCS plans to expand Mountain Cycle sales of its full line of mountain bike frames to Independent Bike Dealers across the US and Canada.

“We are very pleased to be working with East Coast Cycle Supply,” explains Krien Dawson, COO of Mountain Cycle. “We feel they encompass the knowledge and expertise needed to grow the Mountain Cycle brand,” he adds. “Mountain Cycle product is quality driven and our customers will receive all the attention to detail required for each sale and we believe ECCS will continue to market our products in the same fashion.”

Currently Mountain Cycle offers four frame sets; the Shockwave, Battery, Rumble and Fury, each built with the well known, durable monocoque swing arm or reinforcement technology. Designs are classic and simple focusing on quality and targeting the specific disciplines of downhill, slope style, all mountain and trail riding.

“Mountain Cycle is an iconic brand,” states Jeff Bruno, President of East Coast Cycle Supply. “Our sales team has all the passion and drive to sell Mountain Cycle’s well constructed and engineered frames. Mountain Cycle’s high end product is the perfect addition to the East Coast Cycle Supply family.”

Read the rest of this entry �

Mountain Cycle Fury Frame Review

Mountain Cycle is not new to the bike industry. For newer riders, this may be the first you have heard of Mountain Cycle, but for those of us that have been around since the late 80’s/early 90’s…Mountain Cycle used to be a household name that graced the cover of magazines worldwide. Mountain Cycle was known for its aggressive designs and burly construction during a time when manufacturers were not paying any attention to the AM/DH market.

More On Mountain Cycle

From the Mountain Cycle website:

Mountain Cycle can best be described as a “Micro-National”  in the sense that, we operate on a truly worldwide level, with offices and staff spread around the globe.  But we are a small team,  just seven full-time staff, who between look after all the operational aspects of the company.

A commitment that we have made, is to be one of the most approachable, best value for money, most rider owned, and most Serious Fun of bike brands.
Mountain Cycle was started in 1988 by Robert Reissinger, a man many claim to be the true father of the modern mountain bike.

In an era when MTB’s were still very road bike influenced; rigid steel frames and cantilever brakes - the bike Robert built was nothing short of revolutionary.

The San Andreas was launched with little fuss - but it’s radical, motocross inspired looks, long travel suspension and disk brakes (used for the very first time on a MTB!) grabbed peoples attention and desire.

It is the only bike to be featured in the Museum of Modern Art as a shining example of modern design. As a company MC fared less well, eventually Robert transferred ownership to Kinesis (the Taiwanese frame factory) but this marriage too was short lived.

Finally in 2006/7 - Mountain Cycle found a new home, after being bought by large Taiwanese company Ideation Industrial.

With experienced, passionate staff again running the brand, the History Continues…

Mountain Cycle’s current line consists of the Rumble (HT), Fury (5″ Travel), Battery (5″ Travel Slopestyle) and Shockwave (9.5″ Travel). As you can see by their lineup, they are very AM/DH oriented in their approach to the mountain biking industry.

The Mountain Cycle Fury

The Mountain Cycle Fury is the 5″ travel cross country/all mountain bike out of the MC stable.

From the MC website:

• Tube/monocoque mainframe with full monocoque swingarm
• Super-stiff full monocoque Swingarm
• 5 inches of tunable, progressive travel
• Optimized pivot location for exceptional pedaling and sprinting
• Dropped Top Tube for reduced standover height and increased maneuverability
• Continuous cable routing
• MSRP - est. $960.00 US

As you can already see by the photos, this bike has a very unique look. The tube/monocoque frame design is unlike anything else on the market. It can be shipped with several different flavors of rear shocks ranging from Fox Racing to Marzocchi.