Do Touch! (and taste and test) Products at the Mount Snow Mountain Bike Festival Expo

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WEST DOVER, Vt. – August 5, 2009 – Participants in the Mount Snow Mountain Bike Festival will want to cruise by the Expo to have a look at debut products for 2010 or to check in with some of their favorite brands to see what’s in the works. Meet North America’s most celebrated racers, like Geoff Kabush, who won his first World Cup mountain bike race in Quebec last weekend, and learn how his precise choice of equipment made the winning difference on the steep, muddy course. The Mount Snow Mountain Bike Festival plus the US Kenda Cup East, USA Cycling’s Pro XCT Tour presented by Sho-Air, the Kenda Downhill Series, the Trek Women’s Triathlon Series, will be held at Vermont’s Mount Snow on August 7-9.

Mount Snow’s terrain and climate prove a perfect setting to test dual-suspension vs. hardtail; titanium vs. carbon fiber; or skinny mud tires vs. chunky treads. Big wheels will be on hand to stoke the enduring debate of 29″ vs. 26″ wheels and no doubt loyalists from both camps will argue tirelessly over the virtues of each. While no rain is forecasted for the weekend, bikes will still need to get washed and lubed and Pedro’s can help with that. Reminiscent of the Pedro’s Mountain Bike Festival, the Mount Snow Mountain Bike Festival extends the celebration to racing in an atmosphere hospitable to an even wider audience of road and off-road enthusiasts.

“The Pedro’s Festival was unique. It was created in 1995 as a celebration of the mountain bike season and a chance for everyone to let their hair down and let loose at the end of a long season,” said Chris Zigmont, general manager for Pedro’s. “It changed over the years but it still more or less retained its family feel. Mt. Snow is something different. It’s a race weekend – a good one, but very different. We’re not in pursuit of a lasting impression so much as looking to visit with riders and explain what we do.”

For racers like Kabush, who trains in western Canada’s volatile climate, Mount Snow offers the invigorated challenge of competing against the terrain. Gear selection becomes critical and with World Cup wins at stake, Kabush’s Maxxis and Rocky Mountain sponsors literally have a lot riding on them.

“I grew up riding in wet conditions so I got more excited when it started bucketing down before the race on Sunday,” Kabush said. “Skinny flat bars, foam grips, lightweight rotors, and a drop stem do not work in those conditions. You have to adjust.”

Kabush reviews his bike for each race and optimizes the setup based on what he thinks will perform best.

“I used the 2.1 Maxxis Medusa tires on the weekend with 23-24psi for pressure. I was able to ride everything on the course with the exception of a short steep pitch that I ran for efficiency.”

Drop by the Maxxis tent to check out the Medusa tires or stop by Pedro’s to learn about sustainable bike care. Expo hours are 9-5 each day.

There is no cost to enter the Expo aside from a $10 event parking fee, 100 percent of which goes toward re-vegetating Mount Snow’s trail system immediately following the event.

Weekend activities are free. Camping will be offered or lodging is available via Mount Snow’s website. For more information, go to www.mountsnow.com.

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About Mount Snow

As one of only three Vermont ski areas on U.S. Forest Service land, Mount Snow operates under a special use permit issued by the Forest Service. This partnership provides recreational opportunities to the public in a mountain setting while at the same time protecting the mountain environment.

mount snow vermont | 39 mount snow road | west dover, vt | 800-245-SNOW | mountsnow.com

source: Booher Media Group

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