Inside Lazor Sport: E-News Letter

News

Greetings from Lazer Sport! We hope the new year is treating you well!

Here is what’s new with Lazer Sport:

- Farnese Vini-Neri Sottoli Team finds early success at le Tour de Langkawi

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(Andrea Guardini wins stage 10 in Lazer Helium!)

The Farnese Vini-Neri Sottoli team did not waste any time in assuring that their season would start out successfully. At the recent Tour de Langkawi team sprinter Andrea Guardini found the finish line first on no less than five of the ten stages including stage 1, 2, 6, 7 and stage 10.

Guardini would also take home the Points Classification at the end of the race beating the next closest rider by over 15 points.

Off to a great start, Lazer is proud to support the Farnese Vini-Neri Sottoli team!

- Introducing Autofit®!

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Just in case you missed our recent press release, we present to you the latest innovation from Lazer Sport in helmet retention systems: Autofit®!

Based on the incredible Rollsys® system, but even easier to operate, the Autofit® system eliminates any need to manually adjust the helmet retention. As a fully integrated system, totally invisible from the outside of the helmet, the Autofit® system connects the rear basket and the front head belt of the retention system and puts a constant and even tension between these two components. To put the helmet on simply pull the rear basket and the head belt away from each other, put the helmet on your head and Autofit® system will automatically tighten itself around your head for an optimal fit each and every time!

Autofit® can be found on two new helmets from Lazer Sport in 2011, P’Nut (on left) and Nut’Z (on right):

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You can find more information on the Autofit® system on our Belgian HeadCase blog.

- Lotto Honda Team starts 2011 with a win!

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(Rochelle Gilmore wins stage 1of the Tour of Qatar in Lazer Helium!)

Rochelle Gilmore and her Lotto Honda Team opened the season with a victory on stage one of the Ladies Tour of Qatar. On the streets of Dukhan Gilmore showed herself to the be the fastest to the line beating Giorgia Bronzini of Italy and Chloe Hosking of HTC Highroad. The Lotto team would end the three day stage race in second place overall with Gilmore finishing second overall in the points classification.

Lazer Sport is proud to support the Lotto Honda Team with Helium helmets.

- Lazer Sport Virtual Trade Show Booth

Did you catch the Lazer Sport Virtual Trade Show Booth on our blog last month? We have lots of new technologies and graphics for our helmets in 2011 and they were all detailed over the week that our virtual booth ran. Catch up with the action here:

Day One
Day Two
Day Three
Day Four
Day Five
Day Six

- Success for Lazer Helmeteers at UCI Cyclocross World Championships!

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(Zdenek Stybar takes victory wearing Lazer Helium!)

It was two in a row for Telenet – Fidea rider and Czech national champion Zdenek Stybar in Sankt Wendel when he won the Elite Men’s Cyclocross World Championship. Stybar forced the pace early on and only Belgian Sven Nys could go with him. In the final laps it was only Stybar and Nys and when Stybar launched his final attack Nys had no answer. Soon after Nys would flat a tire and from that point on Stybar cruised to victory. His Telenet – Fidea team mate, Belgian Kevin Pauwels would finish 3rd in the race. Lazer Sport is proud to support Stybar, Pauwels and the Telenet – Fidea team with Helium helmets.

The women’s race was a hard fought battle between three of the strongest riders on the cross circuit: Dutch rider and 2010 cyclocross world champion Marianne Vos, American national champion Katie Compton and Czech national champion Katerina Nash. Going into the final lap these three riders had no other competition. Vos soon made her move but Compton and Nash were not able to respond and the finish order would be Vos, Compton and Nash. Lazer Sport is proud to support Katie Compton and Katerina Nash with Helium helmets.

In the U23 race Czech rider and Telenet – Fidea team member Karel Hnik, wearing his Lazer Helium helmet, made a late run for the podium in the last lap of the race. Hnik would miss the win by only one second and finish third for the day.

Lazer congratulates these riders on their success at the World Championships!

- Did you see our Sankt Wendel Special Edition Aeroshell?

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Click the image above for more!

- Lazer Utilitarians wanted!

Do you ride more than you drive? Use your bike to get to work or run errands? Do you compete in the urban jungle instead of the race course? We have a special project that we are working on and we would like your help!

Interested? Send us an e-mail (lazerhelmets@gmail.com) and get some details to see if you are eligible. It could earn you a free Lazer helmet!

Worldwide! Where ever you are, where ever you ride, we want to hear from you! Put the word “urban” in the subject line and e-mail us now! (lazerhelmets@gmail.com)


- Are you a Facebook Fan of Lazer?

News, photos and fan contests are regularly taking place on our Facebook Page, join today!

- Check out the Lazer Sport You Tube Channel! (www.youtube.com/lazersport)

We will be new product information, technical details regarding Lazer helmet features and race footage of Lazer sponsors teams and athletes. Please subscribe to our You Tube Channel to keep aware of everything going on with Lazer Sport!

- Check out our website! Find it at: www.lazersport.com

We are updating the site regularly and will have additional information posted soon. In the meantime please bookmark our new web page and share with your friends, colleagues and dealers!

Lazer Distributors! Have you submitted your dealer list for our website? If not please send it to us as soon as possible!

- Don’t forget to visit our blog as well! www.belgianheadcase.com

We are posting race results, rider reports, interesting articles and videos on a regular basis. Check it out!

Source:

Christopher T. Smith
LAZER SPORT NV

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