Voncooper Productions Sponsors America’s Largest Gravity Racing Series
June 3, 2010; Conshohocken, PA, USA: Dan McDonald, Director of Gravity East, announced today that Voncooper Video Productions has signed-on as the presenting sponsor of the Gravity East presented byVoncooper.com downhill series at least through the end of the 2010 season. The announcement comes as the series prepares for its second 2010 event at Pennsylvania’s Seven Springs Resort on June 13.
Voncooper Productions was founded by Willem Cooper in 2006. Based in Newport, Rhode Island, Cooper also sponsors a racing team on the tough East Coast mountain bike scene. Though known in the cycling industry for their action sports videos, including last year’s Gravity East highlight reel, Voncooper Productions also provides video production for business, weddings and, “anything else that may need video,” says Cooper.
Ken Getchell, whose PR firm, SpectaSport, handles the Gravity East Series presented by VonCooper.com, says Voncooper is at the top of the list of production companies for racing sports. “As the PR guy for the series, of course I’m going to say good things about their new sponsor,” said Getchell recently. “But the reality is, Willem is one of the few guys I’ve worked with that not only understands the artistic side, but also the commercial side of the video business. His videos aren’t just pretty pictures; they’re edited so they perfectly compliment the story we’re also trying to tell in print. Even more important is that Willem understands the time frames of the media business. I’ve worked with other producers, and they just can’t meet the timeframes that modern media requires. Voncooper’s tight and compelling highlight video of Massanutten’s Yee Ha! Downhill, by comparison, was already published on a number of websites by Monday morning following the race. It takes a real pro to hit timelines like that and still provide an excellent product.
For his part, Cooper soft-pedals the marketing rhetoric. “We’re reliable and you get what you’re expecting, or better,” he says simply. For more information on Voncooper Productions, visit their website at www.Voncooper.com.
Upcoming Gravity East presented byVoncooper.com events:
June 12-13 Seven Springs Resort; Seven Springs, Pennsylvania
July 3-4 Plattekill Mountain; Roxbury, New York
July 10-11 Highland Mountain Bike Park; Northfield, New Hampshire
July 31- August 1 Sugarbush Resort; Warren, Vermont
August 14-15 Killington Resort; Killington, Vermont
Sept. 11-12 Whiteface Mountain 5K DH; Wilmington, NY
October 2-3 Gravity East Series presented by Voncooper.com Finals
Vertical Earth Gravity Park at Blue Mountain; Danielsville, PA
source: Ken Getchell