Welcome To The Family, New Elixir 9 & Elixir 7



Welcome to the family, New Elixir 9 & Elixir 7

Developed by smart people who like to ride fast, the new Elixir 9 and 7 incorporate cutting-edge technology and takes the proven Elixir line to the next level of control. Born in the mountains of Colorado Springs and put through rigorous testing both in the lab and on the mountains, the new champions of the Elixir line are so durable and delectable they may be the last brakes riders ever buy.


Brand spankin’ new for 2012, we’ve taken the control and precision of the Elixir line and upped the ante with the Elixir 9. The uber-svelte 358gram package combines an updated TaperBoreTM system, a new two-piece caliper and heat-shedding HS1 cross-drilled rotors, making Elixir 9 simultaneously smooth and powerful.  The patented TaperBore closure system is seeing a new day and a new year with a true evolution. We define this evolution as power + control = exceptional modulation. We have developed a new bladder material, simplified the bleed port and poured resources into a cunning new air trap feature that makes this brake a snap to bleed.
Because we want our brakes to be your brakes, Elixir 9 brings to the table tool-free reach and contact  adjustment to let riders dial in the perfect feel in under a minute. Elixir 9 feels so good, you won’t want to take your hands off of them.

• New Air Trap Feature
• New Bladder
• New Tool-Free Reach Adjust
• New Caliper

Elixir9_Lever_3.4_Storm Grey Ano
Elixir9_Caliper Rotor_Storm Grey AnoHS ROTORS

• New 20mm Increments
• New Brackets
• New Brake Track

Elixir 7

For 2012, the all-new Elixir 7 combines the proven precision
and feel of the Elixir line with the same revamped TaperBore
design, new two-piece caliper and the heat-shedding HS1
rotor found on the Elixir 9. We continue to pull down the great
features including the MMX compatible hinge clamp and since
skimping on features isn’t our style, the only bell left off is
Contact Adjust.

Elixir7_Lever_3.4_Aero Silver

Elixir7_Caliper Rotor_Aero Silver

MatchMaker X allows mounting of brake levers, shifters and hydraulic remote with a single handlebar clamp. The MMX clamp is compatible with Avid brakes from XX, XO down to the new Elixir 9 and 7, with XX to X7 SRAM shifters and a RockShox XLoc or Reverb hydraulic remote.

Avid is unleashing brand new rotors and brackets for 2012. Utilizing cross-drilled technology, the lightweight HS series stays cooler when your run heats up, offers enhanced wet-weather performance, and takes braking to a whole new level of smooth.
• New 20mm Increments
• New Brackets
• New Brake Track
Elixir 9: $215 / Elixir 7: $179 / Elixir 1: $89


Source: Tyler Morland

About the author: Mtbr

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