What is it
The Yeti Hopper Flip 12 is a soft cooler perfect for the after ride gatherings or any short adventures. It can hold about 12 cans of beer with ice, and is perfectly shaped to hold cans, standard bottles, or even bomber-sized bottles. The Flip 12 is the smallest in the Hopper family of four and weighs 3.1 pounds empty. It is a premium product with no compromise in design, quality, or durability. They also did not try to hit a price target as you’ll find out below.
A whole bevy of options are available for this cooler to further personalize it and increase its utility. And it’s only one small part of Yeti’s massive product universe, all designed to maintain the proper temperature of your beverages and/or food. Press play to learn more
- Great design and quality
- Holds temperature very well
- Perfect size for short adventures
- Many options available
- Surface stays clean and scuff free very well
- Very (very) expensive
- Zipper is hard to open at first and requires break-in
- Lid doesn’t stay open until broken in
This is an easy one to review. It’s the perfect product, except for the price. Everything about it is top-notch, from ergonomics to looks and functionality. It gets better over time, too, and it stays remarkably clean through many adventures while maintaining its shape and structure. The zipper opens a bit easier after initial break-in and the lid stays open without having to hold down, though the zipper does have to be fully open.
The available options are cool, too, as they add to the functionality of the Hopper. Everything fits and works well together. Plus, there’s a staggering array of options in the Yeti product line.
Something unexpected is that every time we take it out, complete strangers from all walks of life start talking to us, asking, “How do you like your cooler?” or “I have one of those, too.” Indeed, the brand has developed a cult-like following.
Of course the price is way beyond the $15 Styrofoam coolers at your local grocery store. It performs very well but it is hard to justify a $280 cash outlay. But for those with the means and who want the best and most prestigious product in the category, Yeti is the choice. It’s kind of like the Chris King headset of old or ENVE wheels. For that reason we have to isolate the review of the product from the value to give better insight.
Performance Rating: 5 out of 5
Value Rating: 3 out of 5
More info: yeti.com
Other Yeti Products Reviewed
The 4-pound Yeti Ice fits on the bottom or side of the Flip 12 cooler. It looks cool with a good design that’s easy to grip. Increased surface area allows it to freeze faster. And it’s durable, so one doesn’t have to be gentle with it. Price: $30 | More info at yeti.com
Yeti Rambler 64
Keep drinks cold or hot with this double-walled vacuum insulated container. Opening is big for easy access and the cover screws in easily and securely. Price: $70 | More info at yeti.com
Yeti Rambler 20
The Rambler 20 is a 20oz tumbler that is double-walled, stainless with cover. In other words, your beverage will keep its temperature even if you consume it really slowly. Price: $30 | More info at yeti.com