Yeti Hopper Flip 12 cooler review

Premium product with no compromise in design, quality, or durability

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Yeti Hopper Flip Cooler in Downieville

The Yeti Hopper Flip feels right at home at Mills Peak in Downieville, California.

What is it

The Yeti Hopper Flip 12 is a soft cooler perfect for the after ride gatherings or any short adventures. It can hold about 12 cans of beer with ice, and is perfectly shaped to hold cans, standard bottles, or even bomber-sized bottles. The Flip 12 is the smallest in the Hopper family of four and weighs 3.1 pounds empty. It is a premium product with no compromise in design, quality, or durability. They also did not try to hit a price target as you’ll find out below.

A whole bevy of options are available for this cooler to further personalize it and increase its utility. And it’s only one small part of Yeti’s massive product universe, all designed to maintain the proper temperature of your beverages and/or food. Press play to learn more

Pros
  • Great design and quality
  • Holds temperature very well
  • Perfect size for short adventures
  • Many options available
  • Surface stays clean and scuff free very well
Cons
  • Very (very) expensive
  • Zipper is hard to open at first and requires break-in
  • Lid doesn’t stay open until broken in
Mtbr’s Take

This is an easy one to review. It’s the perfect product, except for the price. Everything about it is top-notch, from ergonomics to looks and functionality. It gets better over time, too, and it stays remarkably clean through many adventures while maintaining its shape and structure. The zipper opens a bit easier after initial break-in and the lid stays open without having to hold down, though the zipper does have to be fully open.

Yeti Tundra Cooler

Another product in Yeti’s massive arsenal is the larger Yeti Tundra cooler.

The available options are cool, too, as they add to the functionality of the Hopper. Everything fits and works well together. Plus, there’s a staggering array of options in the Yeti product line.

Something unexpected is that every time we take it out, complete strangers from all walks of life start talking to us, asking, “How do you like your cooler?” or “I have one of those, too.” Indeed, the brand has developed a cult-like following.

Of course the price is way beyond the $15 Styrofoam coolers at your local grocery store. It performs very well but it is hard to justify a $280 cash outlay. But for those with the means and who want the best and most prestigious product in the category, Yeti is the choice. It’s kind of like the Chris King headset of old or ENVE wheels. For that reason we have to isolate the review of the product from the value to give better insight.

Performance Rating: 5 out of 5 5 Flamin' Chili Peppers
Value Rating: 3 out of 5 3 Flamin' Chili Peppers
Price: $280
More info: yeti.com

Yeti Hopper Flip Cooler

The perfect companions for any short adventure.

Other Yeti Products Reviewed

Yeti Ice
The 4-pound Yeti Ice fits on the bottom or side of the Flip 12 cooler. It looks cool with a good design that’s easy to grip. Increased surface area allows it to freeze faster. And it’s durable, so one doesn’t have to be gentle with it. Price: $30 | More info at yeti.com

Yeti Rambler 64
Keep drinks cold or hot with this double-walled vacuum insulated container. Opening is big for easy access and the cover screws in easily and securely. Price: $70 | More info at yeti.com

Yeti Rambler 20
The Rambler 20 is a 20oz tumbler that is double-walled, stainless with cover. In other words, your beverage will keep its temperature even if you consume it really slowly. Price: $30 | More info at yeti.com

Photo Thumbnails (click to enlarge)
About the author: Francis Cebedo

The founder of mtbr and roadbikereview, Francis Cebedo believes that every cyclist has a lot to teach and a lot to learn. "Our websites are communal hubs for sharing cycling experiences, trading adventure stories, and passing along product information and opinions." Francis' favorite bike is the last bike he rode, whether it's a dirt jumper, singlespeed, trail bike, lugged commuter or ultralight carbon road steed. Indeed, Francis loves cycling in all its forms and is happiest when infecting others with that same passion. Francis also believes that IPA will save America.


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  • chris says:

    Styrofoam coolers are not 15 bucks???

    Regular insulated soft coolers that do the exact same thing as this are 15 bucks. You can spend 40 and get an amazing one that will last you the rest of your life and do everything as well as a Yeti…

    • Rob says:

      You’re a moron! Regular soft coolers leak and sweat, YETI’s don’t. Live your life at Walmart and buy cheap crap – that’s one way to go. Hope your trailer has a TV…

      • Val says:

        These are for poser people that buy Hummers, and don’t even take them where I take my Forester. Nothing but a “look at me” status symbol.

  • Dale says:

    WAYYYYY overpriced. Numerous options out there that perform as well for significantly less $$. These cooler products are for the Patagucchi crowd.

  • gg says:

    Looks exactly like my Coleman cooler which actually can be folded flat when not in use.
    That’s a huge feature upgrade over Yeti and cost of the cooler was $25 CAD.

    Actually not sure why Yeti would need a cooler anyway he’s a snowman !

  • 0Gravity says:

    Glad how ridiculous the price is was directly addressed. Insane what Yeti charges. Who buys these things? Anyone buying these has more money than sense

  • tb says:

    Made in China too. Check out Bison Coolers. Made in the good ole US of A.

    https://www.bisoncoolers.com/collections/coolers/products/12-can-softpak

    The $99 price of their 12 can cooler is a bargain compared to this.

  • Liam says:

    Those who know, know. Hands down the best. My kids will inherit mine.

    TIP – Join REI. Annual dividend plus 20% sales make the purchase easier.

    I too was once in denial.

  • MBR says:

    For $280, bucks a cooler should come with a magic unicorn beer tap. Gotta love this latest wave of uber expensive toys for the Patagucci crowd.
    Somebody mentioned Bison… Another option is RTIC coolers at half this price of anything Yeti…

  • Proven says:

    The review is very accurate. Yeti products are extremely well-made, extremely robust, and perform extremely well. For an extremely high price. They are hands down better than the standard grade products. Anyone that thinks these are not far superior is flat out mistaken. However, there are a number of other premium brand coolers, travel mugs, etc. that work just as well for a far better price. Most also have equivalent warranties as well. For some, the allure of the Yeti branding will be too much to resist. Most of the rest of us will be thankful to have been enlightened that these premium products exist. And thrilled to own a product every bit as good for less than half the cost.

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