Zoic Empowers 50 San Diego 5th Graders in Bike Ride Across California

Gear News

San Diego, CA, April 4, 2012 - ZOIC is helping empower kids dedicated to bicycling by sponsoring the Ride Across California (RAC) April 1st-7th. The RAC started 22 years ago by 5th grade teacher Dennis Bueker who had a firm belief in the power of children, their ability to establish a target, plot their course and achieve a goal. This year approximately 50 5th graders from San Diego will cover 270 miles by bike over a span of 7 days. Organized and supported by the Rancho Family YMCA, RAC begins at the border of California, Arizona and Mexico and ends in Carlsbad. The route showcases diverse and breathtaking scenery many of the kids have probably never seen before. Challenges such as distance, hills, desert, weather and headwinds will teach these kids how to tackle some of the toughest adversity of their young lives and accomplish their goals, pedal by pedal.

“When a parent asked ZOIC to get involved we jumped at the chance,” remarked CEO Paul Wyandt, “The dedication and spirit of these young cyclists is inspiring.” “[RAC] has affected so many kids in a positive way,” says Gary Rossi, Coordinator of RAC, “There is nothing they cannot do if they put their minds to it … if there’s any self-doubt, I remind them about the RAC!”

About RAC
The Rancho Family YMCA Bike Club and 5th grade Ride Across California is a very unique and innovative program that was originally started by Dennis Bueker, a 5th grade teacher at Deer Canyon Elementary School. Needing help to grow, the program was established at the Rancho Family YMCA in 2003 and has been one of the most innovative programs offered by the organization for the last 9 years. The program is managed by Rancho Family YMCA Sports Director Jesse Pazdernik and RAC Coordinator Gary Rossi, a volunteer. More information is available at http://www.rancho.ymca.org/test/bike-club-rac.html.

About ZOIC
ZOIC is the style of cycling, creating casual performance clothing for anyone who rides a bike. The desire to ride defines a lifestyle and clothing is an expression of this lifestyle, motivating ZOIC to fuse performance fabrics and technical features into comfortable sportswear styles. ZOIC produces a complete line of men’s, women’s and kids’ apparel for mountain biking, recreational riding, bike
commuting and more. ZOIC means pertaining to animal life or action; ZOIC is clothing for an active life. We encourage you to ride more and dress well. Learn more at ZOIC.com.

Source: Kim A. Merrill

About the author: Gregg Kato

Gregg Kato studied journalism and broadcasting in college while working many different jobs including deejaying, driving a forklift and building web sites (not all at the same time). Kato has been the Site Manager of Mtbr.com for over 12 years and enjoys riding local Santa Cruz trails. Besides being an avid mountain biker, he is also a motorcycle fanatic. Two wheels, one Passion.


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