About the author: Jordan Villella

Jordan comes from the steep streets of Pittsburgh PA, where he learned to dodge cars and rip single track. He has been involved in nearly every aspect of the cycling industry: from turning wrenches, store design, clothing production and bike park creation. Jordan spends his free time racing cross country and cyclocross around North America, though he has been know to enduro every now and then. His love of cycling is only second to his love of his family and punk rock.




Bontrager unveils lifetime warranty on carbon wheels


The new lifetime warranty covers all Bontrager carbon wheels for road and mountain bikes and comes at no additional cost to the purchaser.

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Specialized Releases New Phenom MIMIC Saddle


Specialized Releases Phenom MIMIC Saddle Specialized introduced an update to its mountain bike saddle line today with the addition of the Phenom MIMIC saddle. For those familiar with the Specialized saddle line, you’ll recognize the Phenom as its race platform mountain bike saddle. This new edition adds MIMIC technology and shortens the nose of the […]

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First look: YT’s Jeffsy Primus is a dream bike for young shredders!


A real performance mountain bike for emerging talent

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Bontrager release dedicated GR2 Gravel Shoe


A dedicated gravel shoe that tackles all types of terrains with classic styling

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The Robert Axle Project’s Drive-Thru Chain Cleaner


The New Drive-Thru tool makes drivetrain cleaning easier much easier

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Gear deals: Conquer the Snow and slush


Gear Deals: Conquer the Snow and slush Dial-in your winter training gear and your warmth with these gear deals from Competitive Cyclist, Jenson and Back Country. Winter weather can make riding outside hard but with the correct gear, you’ll find the cold weather and snow is just as fun as when you were a kid. […]

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The Best Winter Mountain Bike Jackets of 2020


We’ve tested and these jackets in the coldest and harshest winter conditions out there and came up with a concentrated list of the best winter cycling jackets around

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Canyon Launches two new Strive CFR models for 2020


Pound for pound, and component by component, the new Strive CFRs are the best-equipped enduro bikes on the market for the money.

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Winter Outerwear Sale at Competitive Cyclist


Winter is far from over — dial in your outerwear and embrace the season

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Canyon launches 2020 mountain bike line-up


Take a look at the latest mountain bikes from this consumer-direct brand

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Salsa’s new Rangefinder hardtails are fun and affordable


Salsa Announces New Rangefinder Line The Salsa Rangefinder is the newest addition to it’s expanding adventure and hardtail catalog. The new hardtail sits next to the Timberjack with an affordable price, modern trail geometry and lots of great build choices. The Rangefinder looks to make the mountains and trails more accessible to the masses without compromising […]

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YT announce DECOY Pro 29 and DECOY Base 29 all-mountain range


YT embarks on a new mission with all-new DECOY models

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Winter training and Bikepacking sale at Jenson 


Winter training and Bikepacking sale at Jenson This week the sales are wide and plenty, ahead you’ll find savings for the upgrades on your mountain, camping, and gear all around. So are you ready for the snow and cold weather roads and trails? If not, check out some of the tires with extra grip and […]

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Jared “Grubby” Graves returns to racing with Yeti


Jared “Grubby” Graves returns to racing with Yeti Yeti Cycles announced today they have signed legendary rider Jared Graves. Graves raced for the Yeti program for over a decade where he won a World Championship in 4X, an Enduro World Series overall title, took a World Championship bronze in DH on a trail bike, and […]

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Sage releases Powerline hardtail


Sage’s new Powerline is rowdy and endurance ready Today Sage Titanium launched a bike that will have flow riders and cross-country endurance lovers drooling –  the Powerline. This new titanium hardtail mountain bike model is positioned between the Sage Optimator cross-country and Flow Motion all-mountain bike.  Sage Powerline Highlights:  Trail geometry for racing or all-day […]

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Crush the cold weather with Competitive Cyclist


Deals on trainers, bikes, tubeless accessories and much more

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Scott Video Premier – A Dog’s Life – Episode One


A Dog’s Life – Episode One – Madeira Episode One of the new series, “A Dog’s Life” Following on from the huge success of DEATHGRIP, the new series explores the fun and stylish, zero-limits riding of Brendog and his crew. Jump on board and travel the world to some of the most unique and coolest […]

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Gear of the Year: Jordan Villella’s picks


Great gear from Canyon, Specialized, Vittoria, Park Tool and SRAM

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New year savings on GORE winter essentials and more


New Year savings on GORE, Assos and more. Now that the New Year is rolling, so must the wheels on our bicycles. Riding in the winter can be hard without the right gear and motivation. Sometimes motivation can come from the right gear though and knowing that you’re in for a pleasurable ride. How about […]

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Top 10 ways to avoid holiday weight gain and still party


The season is over, it’s snowing outside, you’re pounding nut roll like you’re getting paid for it. Off-seasons are for gluttony and sedentary life right? Wrong!

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Park Tool releases all new T-Handle wrench sets


Park Tool releases all-new T-Handle wrench sets Park Tool just released two brand spanking new T-Handle wrench sets and boy do they look great.  THH-1 and THT-1 Sliding THandle Wrench sets. These new tools feature premium materials, an anodized aluminum Speed Spinner and a sliding handle to increase leverage and access positions. Each THH hex […]

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Freehub Magazine: Made with Love // Manufacturing e*thirteen Tires


From creating the molds and harvesting raw rubber to the final steps of curing, this episode of Made with Love dives into the process behind every e*thirteen tire.

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Mountain bike gifts for kids


Looking for mountain bike gifts for kids? You’ve come to the right place. Kids Gift Guide So, you have a little shredder on your list and you’re wondering what to get them. We get it, the cycling landscape is hard to navigate, let alone find something for your little one that expresses your love for […]

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Canfield Bikes Unveils 2020 Nimble 9


Canfield Bikes, boutique mountain bike manufacturer, unveiled the 5th generation of its iconic steel hardtail.

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Review: LEM MotivAir Helmet


The MotivAir is a well-ventilated cycling helmet that works well for gravel and cross-country mountain biking

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Blackburn Designs launches three new on the bike tools


Three new bicycle tools enter Blackburn Design’s renowned tool lineup: Introducing the Big Switch Ratchet Multi-Tool, Pro Plugger, and Pro Plugger CO2 Inflator Kit.

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Black Friday starts early with the Brand Sale at Jenson


Black Friday Brand Sale at Jenson The Black Friday deals are starting early over at Jenson. Every day they are adding more and more brands to the growing list of brand names on sale. Check out deals from; Garmin, GIRO, KONA, FOX and much more. Now – onward to the deals! a YETI SB150 CARBON […]

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Video: PYGA mountain bikes brings frame production home


PYGA mountain bikes bring frame production home 2019 has been a momentous year for PYGA mountain bikes as it has seen the realization of a dream to bring manufacturing back home to Pietermaritzburg, South Africa. A fitting place to manufacture mountain bikes given its strong ties to both the roots and most significant achievements of […]

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Canyon adds new Neuron CF SLX 9.0 LTD to 130mm line up


Canyon adds super-light Neuron CF SLX 9.0 LTD to 130mm line up It’s no secret that the designers over at Canyon like lightweight bikes. This time they took to the Neuron series and put this berm carver on a diet. This new ultra low-weight top model Neuron frame comes in at 250 grams less than […]

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Pivot introduces the limited edition Trail 429 Enduro Build


Pivot introduces limited edition Trail 429 Enduro Build Truly an adaptable frame, the Pivot Trail 429 can be nearly whatever the builder would like. The limited-edition Enduro Build gives the Trail 429 an insatiable appetite for the technical and rough. Today, Pivot Cycles introduces the new limited edition Trail 429 Enduro build, with handpicked components that […]

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Cold weather gear deals at Jenson


The cold weather is rolling in, and you don’t want to get caught out lacking the right gear. So make sure you have the right gear in your arsenal to hit the roads and trails with confidence.

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MUC-OFFs Bike-Specific Pressure Washer now available


Muc-Off is proud to announce the US launch of the world’s first bike-specific pressure washer, designed from the ground up specifically for two-wheel fanatics.

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Niner Bikes donates 3 RIP 9 RDO frames for IMBA


Niner Donates Custom IMBA frames for benefit auction Niner Bikes is happy to announce the latest in a long line of custom painted bikes donated to IMBA in support of trail access around the world. These one-of-a-kind RIP 9 RDO frames were designed by Niner Senior Graphic Designer Nate Adams and painted by Spectrum Paint […]

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Reopen the Sawpit Trail and win a Santa Cruz bike


Build a trail and win a bike with MBOSC About five years ago in Demo Forest, the Sawpit trail was shut down due to logging projects that help fund the forest. The loss of the more ‘natural’ trail left a hole in the hearts of many as the options in Demo Forest became limited to […]

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Shop early Black Friday deals at Jenson


You’ll find everything a rider needs to get rolling this winter and stay safe on the roads. This sale has lights, bikes, shoes and more.

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REEB Cycles announces 2020 Bike Line-Up


REEB Cycles announces 2020 Bike Line-Up REEB Cycles is excited to announce the complete 2020 line-up of updated and new core bike models. Led by the re-designed and re-focused SQWEEB v3 full-suspension 29er and the brand new Jeff Lenosky signature ReDikyelous hardtail. REEBs entire line is redesigned,hand-built in Lyons, CO and ready to rock.  REEB […]

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2020 Park Tool Community Tool Grant application open


2020 Park Tool Community Tool Grants Park Tool is pleased to announce the application period for their 2020 Community Tool Grants will open November 1, 2019, and run until December 31, 2019. Now in its fifth year, the Park Tool Community Tool Grants award ten non-profits with bicycle tools and repair stands to help them […]

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Rocky Mountain unveils new Instinct Powerplay Carbon


Rocky Mountain is growing the Instinct Powerplay line-up by introducing three new models that feature a carbon front triangle.

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Santa Cruz and Yeti bike deals


The season isn’t over and the trails are calling, visit them with a new ride. It can be an early winter gift from you to your inner shredder. Now – On to the sale!

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Falling bike prices at Jenson and Competitive Cyclist


Are you just waiting to push the button on that new ride? Well, Jenson and Competitive Cyclist have some good news for you.

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Atomik Carbon introduces Berd Ultimate Wheels


Atomik Carbon Ultimate gravel and mountain wheelsets are here and they are ultra-lightweight, starting at just 1,200 grams per pair.

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Fall finds and great gear at Jenson USA


Fall time means changing road and trail conditions and the need for more bite and better glove – well thicker at least.

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Enduro World Series will host e-bike enduro racing in 2020


The EWS will start an e-bike enduro series which will feature three rounds across Europe in France, Switzerland, and Italy – with the overall winners crowned the Enduro World Series-E Champions.

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Stan’s NoTubes Introduces DART Tool and Refill Kit


Stan’s NoTubes is proud to introduce the DART The Stan’s DART is an entirely new and arguably better way to repair tubeless tire punctures and slices that are 5mm or larger. Although Stan’s Sealant alone should take care of most punctures, the DART makes the toughest tubeless tire repairs fast, easy, and reliable for every […]

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Weekend savings from Jenson USA


This week the sales are wide and plenty, ahead you’ll find savings for the upgrades on you mountain, road and gear all around.

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Jenson Deals of the weekend – Save big on everything!


Are you ready for the changing weather and riding conditions? Do you have the gear to make it the best riding of the year?

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Mountain Bikers of Santa Cruz announce Trail Vision Awards


Mountain Bikers of Santa Cruz (MBOSC), local nonprofit trail building organization, recently announced the Trail Vision Awards, a video and photo contest set on Santa Cruz County’s trails. Contestants can submit content featuring legal Santa Cruz County trails, showcasing any trail use, such as running, volunteering at a trail maintenance day, horseback riding, mountain biking, […]

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Wahoo Fitness Acquires Speedplay Pedals


Wahoo Fitness, on the heels of their purchase of indoor training app The Sufferfest, announced their acquisition of storied cycling pedal brand, Speedplay.

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Summer Send-Off — 35% or more from Competitive Cyclist


When the leaves start to change and when the trails dew-covered for the morning shred, you know what’s around the corner.

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NiteRider launches Focus flashlight line and B2B website


NiteRider has launched a brand new line of military-grade tactical flashlights, along with its first-ever B2B website

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