Chrome Industries Welcomes Massan to the Familia

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(April 27, 2012) San Francisco, CA – Chrome Industries is proud to announce the addition of Massan to the Chrome Familia. Hailing from Oakland, raised in San Francisco and now a finding himself at a new dwelling in the concrete playground of New York City, Massan has been a terror on the streets with his track bike for over ten years. He attacks the urban terrain like a cheetah stalking his prey with fluid precision and the control of a marksman. There’s not much else you can say about his style other than jaw dropping and his video parts online prove it. Not one to be satisfied by a single passion, Massan’s prowess extends beyond the bike where you can find his second talent as a skilled photographer. On and off the bike, Massan creates.

Be on the look out this weekend as Massan makes his first appearance as a Chrome Familia member at Red Bull Ride & Style contest in San Francisco, CA, where he will compete in the track portion of the contest. If you roll to the contest, it’s worth watching the crowds’ jaws drop as he rolls by like a flash of reckless abandonment.

Check out a couple of Massan’s video parts here:

Massan in Mash SF

More of Massan in SF

Welcome to the Chrome Familia, Massan!

About Chrome
Chrome Industries was established in 1995 with a Juki sewing machine, a few yards of military grade fabric and seat-belt buckles cut-out of old cars. The mission was simple; create bombproof bags that are practical and functional. Chrome’s iconic messenger bag with quick release buckle was born. Over the last 17 years, Chrome continues to develop useful and durable gear for people who live and ride the city. Street-tested by professional messengers, fixed freestyle riders and urban commuters, Chrome makes bags, footwear and apparel that adapt to the changing and unpredictable nature of the city. For more information, visit:

Source: Brian Jones

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