crankbrothers dreambikes – $19,227 Raised, Tomac for Auction


Laguna Beach, CA, January 16, 2012 – The 2012 crankbrothers dreambikes auction is off to an exciting start. The total raised for Wheels 4 Life is already up to $19,227. For Wheels 4 Life, thatʼs enough to purchase 192 bikes for people in Third World Countries to use as transportation to work, to school, or to receive health care. We are already at 38% of our goal to raise $50,000, and we still have nine beautiful dreambikes that will be auctioned over the next few months.

Scott Genius LT Auction Result
Last week we auctioned an ideal bike for all mountain riding, the Scott Genius LT. The bids flowed in to the last second, when the lucky winner walked away with this incredible bike for $3,200 (estimated value of $5,000). It turned out that the bike was purchased for Joaquin Balaguer as a surprise by his son and daughter—what a surprise it must have been! Joaquin is located relatively nearby to crankbrothers, so he came by the design studio to pick-up his new bike, where Hans Rey and Andrew Herrick (director of crankbrothers) delivered the dreambike in person. Whenever Joaquin is out on the trails, he should remember that his dreambike allowed 32 others to get life changing bikes of their own. Incredible.

The Next dreambikes auction : Tomac Supermatic 120
The next bike available for auction is the super slick, super carbon, Tomac Supermatic 120. This is a beautiful long travel xc machine. Check it out at Remember, 100% of the auction proceeds will go to supporting Wheels 4 Life.

None of this would be possible without the dreambikes partners – Focus, Charge, GT, Ibis, Rotwild, Scott, Tomac, Turner, SRAM, Rock Shox, Avid, Fizik and Continental Tires. Thank you for helping us make a difference through Wheels 4 Life.

About dreambikes
With the help of a number of partners, each year crankbrothers creates beautiful mountain bikes that any of us would create in our dreams. At the end of the season, these dreambikes are auctioned to raise money for Wheels 4 Life. For more information on the dreambikes program, visit

About Wheels 4 Life
Wheels 4 Life is a non-profit organization founded by legendary mountain biker, Hans Rey. Since its founding in 2005, Wheels 4 Life has provided more than 3,000 bicycles to people in more than 20 Third World countries. In these regions, bikes provide much-needed transportation to schools, work, clinics, and hospitals, which are often more than 20 miles away. For more information on Wheels 4 Life, visit

About crankbrothers
Founded in 1997, crankbrothers is known for its highly inventive products and refreshing focus on design. The company gained momentum with the launch of the eggbeater pedal in 2001, and has since brought forth a diverse line of pedals and bicycle components that are distributed globally and enjoyed by many of the worldʼs top athletes. All of the crankbrothers products are designed in Laguna Beach, California. For more information on crankbrothers, visit

Source: Amanda Schaper

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