Elizabeth Hatch and Lazer Sport Team Up for Japanese Benefit Poster at Eurobike 2011

Gear News

On March 11, 2011 a 9.0 magnitude earthquake occurred 72 kilometers off the coast of Japan. It was the most powerful known earthquake ever to have hit Japan and one of the top five most powerful earthquakes in the world since record keeping began. The earthquake triggered a tsunami, with waves up to 38 meters high which hit the eastern coast of Japan. Nearly 15,000 citizens of Japan perished in the disaster, over 5000 were injured and nearly 11,000 are still missing. The overall cost of the disaster could exceed $300 billion making it the most expensive natural disaster in history.

Now, six months later, other events in the world may capture our attention but the tremendous task of rebuilding Japan continues. Lazer Sport wants to take a moment to remember our friends in Japan and help them in their effort to recover.

In addition to the new special limited edition graphic “Support Japan ” Armor helmet Lazer Sport has joined with Elizabeth Hatch to create a special “Support Japan ” limited edition poster. This poster will be on sale at the 2011 Eurobike trade show for 1 Euro with proceeds going towards the Internal Red Cross disaster relief effort (www.ifrc.org/en/donation-japan). Elizabeth Hatch will also be available in the Lazer booth at the Eurobike show (booth # B2-204) to autograph this poster during these hours:

August 31: 12h30 – 14h30
September 1: 10h00 – 12h00 & 15h00 – 17h00

Please take a moment to stop by the Lazer booth during the Eurobike show and help us support our friends in Japan!

About Lazer Sport
Lazer has been manufacturing helmets since 1919 and its products are distributed worldwide. Lazer objective has been to find an excellent synergy between safety, design, comfort and technology. The exclusive Rollsys retention system is a perfect example and Lazer will continue to bring innovations to market in 2011 and beyond. More information can be found at www.lazersport.com

Source: Christopher Smith, Lazer Sport NV

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