GoPro Announces New Hero3


Smaller, Lighter, More Powerful with Built-in Wi-Fi Camera Available in Three Editions

In the world of on-bike and on-trail video recording, GoPro is a perennial favorite amongst mountain bikers and has been for several years. They are the industry leader and continue to lead by releasing high-quality cameras with innovative real-world features. Their latest version of the Hero, the Hero3 boasts such features as built-in wi-fi, 4K video resolution (1440p black version, 1080p on white and silver versions), 12 mp stills (black version) and is 30% smaller and 25% lighter than the previous version. It comes in 3 flavors (black, white, silver), each with varying specs and prices, so check the image below.

From the official press release:

San Mateo, CA (October 17, 2012) – GoPro, maker of the world’s most versatile and durable cameras and producer of today’s most engaging content announces the release of its new HD Hero3 camera line up in White, Silver and Black editions. Each new edition retains the iconic look of the previous award winning HD Hero cameras but comes in at about half the size of its predecessors and has built-in Wi-Fi technology. At the top end of the new product line up, the HD Hero3 Black Edition is one of the most powerful camera systems available, delivering astounding 4K and 2.7K video resolutions all in the size of a small box of matches, making it easier to share your world. The White, Silver and Black editions are available for pre-order at and are shipping to specialty retailers around the world for MSRP $199.99, $299.99 and $399.99 respectively.

For more info:

About the author: Gregg Kato

Gregg Kato studied journalism and broadcasting in college while working many different jobs including deejaying, driving a forklift and building web sites (not all at the same time). Kato enjoys riding local Santa Cruz trails. Besides being an avid mountain biker, he is also a motorcycle fanatic. Two wheels, one Passion.

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  • skip says:

    I got to check one of the “black” ones out today…so good.

  • JimmyDee says:

    The 4k is kind of meaningless at 12 fps. 2.7k at 30 fps is pretty awesome though. I guess most people who buy it won’t really have any idea how to use footage like that though. Still, that’s a serious breakthrough.

    Is the wifi used for streaming? Might be an interesting idea, but not necessary in serious shooting setups using multiple cameras.

    Probably would have been better if instead of making it smaller, they added a second card slot (preferably CF for versatility and to keep up the ‘pro level equipment’ image).

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