Interview with Ross Shafer, the founder of Salsa Cycles

The early days of mountain biking and Salsa Cycles

Company Spotlight Video
Salsa Cycles has always prided itself on it's unique culture, which dates back to founder Ross Shafer's early days building frames.

Salsa Cycles has always prided itself on it’s unique culture, which dates back to founder Ross Shafer’s early days building frames (click to enlarge).

Irreverent, pragmatic, and brilliant, Ross Shafer helped define the earliest era of mountain bike design with his brand Salsa Cycles. He sold the company in 1997 but he still has loads of entertaining stories from those early days.


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