Great news came in this morning, as Chris Cocalis of Pivot Cycles boosted his company’s momentum by signing Aaron Chase to a multi-year deal and Carla Hukee as Brand Manager.
Aaron Chase is one of the icons of the sport and is sponsored by Red Bull and GoPro. Aside from being one of the most gifted riders of this generation, Aaron pushes the boundaries of what is possible and he is now motivating and organizing new riders to continue to evolve the sport.
Hukee, one of Bicycle Retailer’s 2014 50 Most Influential Women in the Industry, has extensive experience working with growing brands, most recently via almost seven years helping to build the Niner Bikes brand and marketing program. At Pivot, she will be responsible for a wide range of product marketing, brand management and communications strategies in conjunction with Pivot’s Marketing Manager Lisa Cramton, who said “Pivot is growing not only in the US but also internationally. I feel the future is unlimited and I’m looking forward to working with Carla to take Pivot to the next level.”
We at Mtbr are extremely delighted to see the growth of Pivot Cycles. The genius of Chris Cocalis is in engineering and has surrounded himself with a team of experts who love to ride.
Aaron will be riding the new Phoenix Carbon DH shown by Chris Cocalis here.
Official Press Release
Pivot Cycles is pleased to announce the addition of Aaron Chase to their roster of riders. Chase, a master in the world of freeride, is best known for pushing boundaries and for his technical and creative style, both on and off the bike. He has graced the covers of countless magazines, stood atop the most sought after podiums and is now best known for his progressive video projects. As a content producer for both GoPro and Red Bull Media House, Aaron’s videos have been seen on most major TV networks and his You Tube views number well over 100 million.
A true East Coaster, AC was born and raised in New Hampshire; calling Highland Mountain Bike Park his summer home and spending the remainder of the year at his home in New Jersey at the foothills of Mountain Creek Bike Park. “This is a new chapter, and I am excited to work with the entire team at Pivot. In order to make the kind of videos I’m known for, I need a full line of top tier bikes and the Pivot Cycles quiver that now lives in my garage is unbelievable. It’s like opening the door and seeing someone put a couple of Lambos in there. I also have to thank my long time friend Dave Weagle of DW Link fame for making the introduction.” explains Aaron Chase.
Chase has signed a multi-year deal with Pivot Cycles. Chris Cocalis, President of Pivot Cycles says “Aaron will bring something truly unique to the Pivot family – his innovative riding style is matched only by his ability to test equipment to its very limits. We look forward to seeing Pivot Cycles in Aaron’s incredible Red Bull and GoPro projects and to benefiting from his contributions.”
Aaron Chase will be riding the new Pivot Cycles Phoenix Carbon DH as his downhill bike with the Mach 6, Point and M4X models for enduro, dirtjump and slopestyle applications. Additional bikes will be added to the quiver as the season and events dictate.
Chase will debut his full range of 2015 sponsors, including his Phoenix Carbon DH at the upcoming Manizales Urban Downhill Race in Colombia, where he will be filming the next video in his renowned Red Bull Media House “Through My Eyes Series”.