Saris Origins and Beyond – Sponsored

Imagining and building great bike products in Madison, Wisconsin

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The Origins of Saris

Over the last 45 years, Saris has grown from making bike racks in an old chicken coop to manufacturing a wide assortment of accessories – including bike trainers and infrastructure – in their expanding Wisconsin headquarters. This journey began the day SAra and ChRIS Fortune combined their names to form the brand name SARIS. Today, Saris is a brand recognized around the world, thanks to their tireless and consistent commitment to American manufacturing and bike advocacy.

Chris and Sara Fortune

Looking to the Future

Good core values, responsible business practices and a dedication to getting more people on bikes describe Saris best. It’s through this legacy of advocacy that Saris has demonstrated the positive impact that the bike has in people’s lives. And now they’re on a quest to build more trails and provide better access for bikes so our kids can have a better cycling experience than the previous generation.


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