Sea Otter Dec 09 Newsletter


Little Bellas Day Camp — Riding clinic for girls. Click here for more information.
Discounted lodging available for Sea Otter participants — Local hotels are offering special rates, check out the savings here.
Sea Otter Classic website is open for business — Sign up for one of our many Mountain Bike and Road Bike events.
Campsites are still available — You can view available campsites here.
4-day event schedule available here
Sea Otter Official merchandise available for Christmas gifts — Visit our online store to see our full line of apparel.
Wounded Warrior Project and the Injured Marine Semper Fi Fund are the 2010 Sea Otter Classic official charities. Click here for more information and to make a donation.
Social Media Giveaways

Join us now on Facebook and Twitter for all the latest information on the Sea Otter Classic. As a member of our Fan page and follow our Twitter feed, you’ll be eligible for great giveaways and prizes as well as staying up-to-date on all the latest info. The winner of last weeks free entry giveaway was Theresa Thelan of CO, congratulations Theresa!

Save Up to $30 Off Your Entry Fee!

Bicycling Magazine and the Sea Otter Classic are offering promotions to help you save money when you sign up for any of the Sea Otter Classic events.


Off-Season Training for the Sea Otter Classic
By Team LUNA Chix’ Katerina Nash and Marla Streb

The Sea Otter is probably the most motivating event of the year. Even while you are enjoying your off-season or cruising on the bike and throwing in some cross-training, the Sea Otter is always peeking around the corner. A quick look at the calendar and you see it’s important to maintain your fitness for the new year’s ramp-up. Everyone wants to be a star at the Sea Otter. Everyone wants to set the tone and put in a good result. Or at the least, you want to finish the race! So here’s a little training advice compiled from those mountain bike dominatrices in blue, Team LUNA Chix.


Sierra Nevada Brewing Co. has a proud history as one of the pioneers of the craft brewing industry and as a brewer of award-winning beers since 1981. Sierra Nevada’s primary mission is to produce the finest quality beers and ales without compromising its role as a good corporate citizen and environmental steward. Sierra Nevada applies resource conservation and reusing/recycling raw materials as guiding operating principles. In 2007, Sierra Nevada managed to divert 98.2% of total solid waste from landfill through recycling and reuse efforts. As the “Official Recycling Sponsor” for the 2008 Sea Otter Classic, Sierra Nevada will make every effort to ensure that recycling at the event is easy and accessible. Stop by one of our beer booths to learn more about Sierra Nevada Beers and practices! MORE >>

We have been committed to making quality bicycle tires and tubes for riders of all ages all over the world. We offer a wide variety of tire patterns and sizes for Mountain, BMX, Juvenile, Road and Comfort bicycles. Today, our researchers are constantly working with new materials and technologies in efforts to increase the performance and reliability of all our products. MORE>>

Cycle California! Magazine has the largest calendar of bicycle events for Northern California and Nevada. Articles focus on places to go and things to do on your bike for road and off-road riding. Magazines are free at over 740 locations. MORE >>

Bicycling is the world’s leading cycling magazine and delivers a unique mix of gear, fitness, travel and feature articles about the sport’s defining personalities, moments and events for passionate riders who live in high gear MORE >>

Mountain Bike is the world’s leading off-road cycling magazine and required reading for adventurers who live off the beaten path. Every issue celebrates the people, places, gear and trends that shape the mountain biking lifestyle. MORE>>

Recycling At Sierra Nevada

Reducing consumption and reusing and recycling raw materials is a basic component of the company’s operations. Office paper, cardboard, glass, stretch wrap, plastic strapping, construction materials, pallets, and hop burlap are just some of the many materials recycled at the brewery.


BLC Agenda

The BLC has been the industry’s premier networking and visioning opportunity for many years. In its second year partnered with Sea Otter, the BLC is sure to draw seasoned veteran CEOs and up-and-coming younger leaders as well. Here are the agenda highlights, stay tuned for names and bios of the speakers and other compelling BLC events!

Tuesday, April 13, 2010

  • Registration & Welcome Reception

Wednesday, April 14, 2010

Morning Sessions: The Big Picture

  • The Economy: Where are We? Where are We Going?
  • Market Demographics: As the Boomers Age, What’s the Next Wave?

Afternoon Sessions: Inside the Industry Walls

  • Our Dysfunctional Market-Buy-Sell Cycle: Are We Stuck with It?
  • Industry Consolidation: Make Sure You’re a Survivor
  • Evening Reception and Bicycle Retailer Awards Dinner

Thursday, April 15, 2010

Morning Sessions: The Future

  • Women Consumers, Women in the Industry: A Progress Report
  • Effective Marketing Messages and Venues for our Multi-Level Market
  • Federal Funding for Bicycling: What Does it Buy? Who Benefits?

Afternoon: The Critical Details

  • BPSA Reports: Where are we now, where are we going?
  • Emerging Industry Leaders: Parallel Business Sessions
  • Evening Reception and Leadership Dinner
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source: Sea Otter News Letter

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