Sea Otter: Specialized shows off S-Build MTB frames

Have your Specialized your way with semi-custom program

Sea Otter Classic

2015 Sea Otter Classic

Eye-catching frame designs are where you start your S-Build.

Choosing from an array of eye-catching frame designs are where you start the S-Build process (click to enlarge).

As our sister site RoadBikeReview reported early this year, Specialized is now giving bike buyers the chance to craft semi-custom dream builds. Working with your local dealer (S-Works level only), you can design a bike that even includes zombies. Inspired by the walking dead, complete with spatter and gaping mouths subtly highlighted in the design, the “Mean” frame caught our eye at the Specialized booth at the Sea Otter Classic.

The Mean look is one of six designs available for the Specialized S-Works Epic World Cup. There’s also the polar opposite, the Lean, which is a little more understated.

Start with frame, which for now is limited to the Epic and Epic World Cup on the mountain bike side and Tarmac and Tarmac Disc on the road. Next add on each component to get your perfect fit, including Specialized stems, bars, and saddles. With its full line of Body Geometry products, there’s no shortage of options.

Stock features of the Epic World Cup S-Build frame include:

  • FACT carbon, 95mm-travel, FSR frame with World Cup geometry
  • Specialized/FOX Brain shock with autosag
  • 100mm RockShox SID World Cup fork with Brain damping

Though still in its early stages, Specialized aims to expand the program to other bikes and levels in the future.

For more information visit specialized.com.

This article is part of Mtbr’s coverage of the 2015 Sea Otter Classic in Monterey, California. For more from Sea Otter CLICK HERE.


About the author: Kristen Gross

Kristen Gross loves bikes, all sorts, and above all, XC mountain bikes. She races in the pro category and gets a lot of joy from teaching others the way of the trail as a mountain bike skills instructor—especially women who are just discovering cycling. She is a USAC-certified coach, and she runs her own freelance writing business based in Carlsbad, Calif. You’ll find her either writing or riding, bringing over 10 years experience to both. Why does she ride? To offset her addiction to Coca Cola and Lay’s Potato Chips.


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  • turbodog says:

    I’m glad Specialized figured out what’s important. Can’t get a 26″ wheel, but you can get custom stickers.

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