Sea Otter Video: ENVE MSERIES carbon wheels & rims 2014

Sea Otter Classic Video Wheels

ENVE Senior Marketing Manager Jake Pantone walks us through the just-launched carbon MSERIES line. Pantone discusses the reasoning behind the nomenclature change from their past categorization; XC, All Mountain, DH to the new ratio formula employed in the MSERIES line. The ratio refers to the rider preference of descending vs. climbing. Following this setup, the new M50/50 would be ideal for a rider who likes to climb as much as they like to descend, while the M90/10 would be best suited to a downhill/gravity junkie.

The MSERIES incorporates the high performance capabilities of past ENVE designs and updates it with new technologies including a hookless retention system, an updated rim shape, and optimized rim channel width and depth. For more information, check out our product launch write-up.

About the author: Emily Neuman

A veteran of the both the bike and hospitality industries contributor Emily Neuman can spin a tale, then mix a drink to go along with it. Though she only found Cycling (hey, some people capitalize god) in the past few years, her quiver of bicycles reflects an enthusiastic gusto for the sport/culture/funness. Road, mountain, cross, commute—it doesn’t matter. Emily on a bike is a rolling smile that emits squeaks of joy and excitement.

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