Marking the Kickoff of Winter Cycling Season, the Freewheel Winter Bike Expo Returns With Fat Tires, Snow Bike Races and Fun!

Being a born and bred Californian, Minneapolis in the winter isn’t the first thing I think of when it comes to winter cycling. I traveled to Madison a couple of years ago to see Trek’s World Headquarters, which WAS during February and that was plenty cold enough.

But if you leave in or near Minneapolis or if you are a fat bike aficionado, there is a MUST ATTEND event happening this weekend. On December 8, the second annual Winter Bike Expo at the Freewheel Midtown Bike Center highlights winter cycling bikes, products, apparel and lifestyle. The expo’s goal is “to offer a venue for cyclists of all persuasions to celebrate the onset of winter riding.” There will be fat bike demos, racing, seminars, and more. Read on.

Expo attendees can take advantage of fatbike test rides and studded tire demonstrations throughout the day on the outdoor demo course. Representatives from Surly Bikes, Salsa Cycles, Trek Bikes, Gore Bike Wear, 45NRTH, Pearl Izumi, Bontrager, Shimano, SRAM, Louis Garneau, and Lazer Helmets will be on site to answer questions about the specialized equipment for winter cyclists. New to the Winter Bike Expo this year is a concept bike gallery, featuring full suspension fatbikes and a never-before-seen carbon fatbike.

Dave Pramann, multiple Arrowhead 135 champion, is presenting techniques for surviving the most brutally cold bike race outside of Alaska. In addition, experts from across all cycling disciplines are presenting seminars on winter bike camping, cutting-edge cycling outerwear, winter commuting, and more.

The expo concludes with the second edition of the Superfat Crit, a fatbike-only bike race held on a course designed to highlight the efficacy of their super-wide tires. This flashy spectacle of athletic prowess and radical bike technology is a crowd favorite for Expo attendees.

Event Details
   What: Winter Bike Expo– The Kickoff event for Winter Cycling Season
   Where: Freewheel Midtown Bike Center (2834 10th Ave. South, Minneapolis MN)
   When: Saturday, December 8th from 9am – 9pm
   Who: Freewheel Bike, Quality Bicycle Products, Salsa Cycles, Surly Bikes, Trek Bikes
   Admission: Free

Winter Bike Expo Site https://www.winterbikeexpo.com

About the Winter Bike Expo:
The Winter Bike Expo is presented by Freewheel Bike. Founded in Minneapolis in 1974, Freewheel Bike is a nationally recognized leader in the bicycle industry. This locally-owned, independent business is heralded as a seven-time top 100 dealer, and their newest location in Eden Prairie, MN was recently presented with the Best New Bike Shop Award by Bicycle Retailer & Industry News. Over the past five years, Freewheel Bike has grown into one of the country’s largest sellers of studded bicycle tires and fat tire snow bikes. As participation in cold weather cycling activities expands across the country, the Winter Bike Expo is stepping into spotlight as the national kickoff event to the winter cycling season.

source: Jake Helmbrecht – Freewheel Bike